The Cutting Edge of Health Care: Social Media

It takes more than a team of brilliant doctors and high-tech equipment to impress patients these days.

When making a decision about where to receive health care,  the average patient now turns to a not-so-surprising resource: social media.

According to a recent survey conducted by YouGov Healthcare, a hospital's activity and presence on social media sites greatly affects their image and credibility. The survey reported that the level of social media engagement is directly correlated with how "cutting edge" a patient perceives a hospital to be.

To learn more about the importance of social media for hospitals, read the full article here: Hospitals and Social Media - Staying on the Cutting Edge

Why Use the Internet to Find a Doctor?

How do you find a doctor? Do you rely on friends recommendations? Do you search the Yellow Pages or are you one of the growing number of patients finding their doctors online?

Finding a doctor online combines many of the elements patients consider when choosing the right doctor for the treatment you need: